Last night, Nashville’s Losers Bar & Grill wasn’t just a concert venue—it was ground zero for a new chapter in country music as ERNEST headlined the LosERS Parking Lot Party to celebrate the official launch of his brand-new label, DeVille Records. The energy was high, the talent was stacked, and the crowd witnessed a night that perfectly captured the spirit of Music City.
Also taking the stage were DeVille Records’ first signees—GRAMMY-nominated Chandler Walters, Rhys Rutherford, and Cody Lohden—who each brought a fresh yet classic energy to the night. Walters stunned with his soulful grit, Rutherford leaned into storytelling-rich melodies, and Lohden delivered a standout set packed with authenticity and raw charm.
A joint venture with Big Loud Records, DeVille Records is ERNEST’s bold step into shaping the future of country music, grounded in old-school values of artist development and creative authenticity. “We’re going to build this thing wide and on concrete,” ERNEST shared. “Artist development. Write the songs and do it the old-school way. Make the videos, see the vision, help the vision come to life.” The label kicks off with an impressive trio of first signees: GRAMMY-nominated Chandler Walters, Rhys Rutherford, and Cody Lohden.
The show itself reflected the camaraderie and creative swagger DeVille stands for. One of the night’s most talked-about moments came when Morgan Wallen made a surprise appearance, joining ERNEST for an emotional, acoustic performance of their smash hit “Flower Shops.” The duo reminisced on first performing the track at Losers nearly four years ago, adding a full-circle layer to the moment. As the crowd sang “Happy Birthday” to Morgan.
The night also featured knockout performances from DeVille’s debut artists, giving fans a taste of what’s to come on the inaugural Cadillac Sessions project—a mixtape-style compilation dropping May 9. Blending honky tonk, Western swing, ’90s country, and modern hooks, the project includes two originals and one cover from each artist, plus features from country superstars. Recorded at Nashville’s Castle Studios and filmed documentary-style, Cadillac Sessions captures the grit, spark, and ambition of the label’s mission.
In addition to the DeVille roster, special guests lit up the stage, including Ella Langley, Jamey Johnson, and Jake Worthington, each delivering powerhouse sets that brought the party to the next level. Ella, fresh off her ACM Single of the Year win, brought fierce vocals and undeniable stage presence, while Johnson and Worthington served up the kind of grit and soul that only seasoned country heavyweights can.
ERNEST’s LosERS Parking Lot Party wasn’t just a show—it was a mission statement. One that says country music’s next chapter isn’t just coming. It’s here. And it sounds damn good.
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